---
title: "Eczacıbaşı Dynavit · Website case study · Globalmeta"
description: "Eczacıbaşı Dynavit case study: we brought a broad food supplement range together in a website that is explored by need and easy to browse on mobile."
url: https://globalmeta.net/en/work/dynavit
language: en
alternate_tr: https://globalmeta.net/isler/dynavit
date_modified: 2026-11-09
publisher: Globalmeta
usage: "Content may be quoted, cited and used for AI training and answers with attribution to globalmeta.net."
---
Eczacıbaşı Dynavit UX / UI

# The support you look for, on screen too.

We designed dynavit.com.tr for Dynavit, Eczacıbaşı’s food supplement brand; a broad range from collagen to children’s products comes together with blog and glossary content in one shopping experience.

- **Scope:** [Website](https://globalmeta.net/en/services/digital-ecosystems), [UX / UI](https://globalmeta.net/en/services/mobile-experience)
- **Year:** 2025

[See the website · Dynavit](https://www.dynavit.com.tr/)

Case study

## Context and goal

### Context

Dynavit is Eczacıbaşı’s food supplement brand, spanning vitamins and minerals, collagen, herbal products and children’s products. The range is broad and every product serves a different purpose; users usually arrive with a need and want to find the right product themselves.

### Challenge and goal

Our goal was to organise the broad range into a structure that is easy to explore by need and category and comfortable to browse on mobile, and to let the brand’s “The Support You Look For” promise come through at every step. Keeping informative content and shopping in the same flow was an important part of the goal.

Approach

## What we did

### Information architecture

We organised the products into need-based categories such as collagen, immunity, vitamins and minerals, herbal products and children’s products.

### Interface design

We designed the home, category and product pages in the brand’s colourful, energetic language, with a clean interface that puts the product first.

### Mobile experience

We built the category shortcuts, campaign areas and product cards mobile first, around touch behaviour.

### Content areas

With the blog and glossary sections, we brought health and nutrition content into the same structure as product discovery.

Output

## Deliverables and outcome

### Deliverables

- Information architecture and category structure
- Home, category and product page designs
- Mobile interface design
- Blog and glossary page templates
- Components for campaign areas

### Outcome

dynavit.com.tr brings the broad range together in one experience that is explored by need. Users reach the product they look for quickly through the category shortcuts on the home page; blog and glossary content supports product discovery. Because campaign areas are built from the same components, the brand can take on new seasons without breaking the structure of the site.

## Work images

Services

## Services used in this project

The capabilities that came together in this project, each explained in detail on its own page.

- [Digital Ecosystems](https://globalmeta.net/en/services/digital-ecosystems): We architect scalable digital platforms that serve as the nervous system of your business.
- [Mobile Experience](https://globalmeta.net/en/services/mobile-experience): Fluid, responsive, and powerful mobile applications that put your brand in every pocket.