---
title: "Test Teknoloji · Identity and web case study · Globalmeta"
description: "Test Teknoloji case study: brand mark, typography and visual language for an enterprise communications provider, with a website built on the same system."
url: https://globalmeta.net/en/work/test-teknoloji
language: en
alternate_tr: https://globalmeta.net/isler/test-teknoloji
date_modified: 2026-09-25
publisher: Globalmeta
usage: "Content may be quoted, cited and used for AI training and answers with attribution to globalmeta.net."
---
TEST TEKNOLOJİ END TO END

# An identity that makes technology visible.

For Test Teknoloji, a provider of enterprise communication solutions, we built the visual identity and website together; the brand mark, typography and interface come from the same system.

- **Scope:** [Visual identity](https://globalmeta.net/en/services/visual-identity), [Website](https://globalmeta.net/en/services/digital-ecosystems)

[See the website · Test Teknoloji](https://testteknoloji.com.tr)

Case study

## Context and goal

### Context

Test Teknoloji is a well-established communications technology company offering organisations cloud PBX, contact centre, video conferencing and omnichannel communication solutions. It needed a brand presence that could tell the story of its long experience and strong partnerships in the same breath as today’s cloud-first products. For enterprise decision-makers, trust starts with the first impression, and the brand presence needed to support that trust.

### Challenge and goal

We had to keep the credibility of an established company while making the brand feel current and technological. Our goal was to build a single visual system, rather than separately designed pieces, in which everything from the brand mark to the web interface follows the same rules, and to bring that system to life in a website that makes the product range easy to understand.

Approach

## What we did

### Brand mark

We designed a clean brand mark that reflects the company’s field of communications technology; it stays legible at small sizes and in motion.

### Visual language

With a black ground, a dot texture in yellow and green tones and crisp typography, we built a visual language that carries the brand’s technological character.

### Website

We designed and built a site that organises the broad range of products and solutions by need and sector, guiding enterprise decision-makers to the right solution.

### One system

We tied the logo, typography, colour and interface components to the same rules; the website is not a surface the identity was applied to afterwards, but part of it.

Output

## Deliverables and outcome

### Deliverables

- Brand mark and logo family
- Typography and colour system
- Dot texture and animated key visual
- Brand guidelines
- Website design and build
- Interface component library

### Outcome

Test Teknoloji now tells the story of its long experience in a current brand language. Because the mark, typography and interface come from one system, the website, presentations and digital content complement each other. The product range sits in a clearer structure on the site. With the guidelines and component library, the team can produce new solution pages and communication materials without drifting from the identity.

## Work images

Services

## Services used in this project

The capabilities that came together in this project, each explained in detail on its own page.

- [Visual Identity](https://globalmeta.net/en/services/visual-identity) — Crafting the visual language that defines your brand across every touchpoint.
- [Digital Ecosystems](https://globalmeta.net/en/services/digital-ecosystems) — We architect scalable digital platforms that serve as the nervous system of your business.

Next step

## Planning something similar?

Let’s talk about building your identity and website as one system. In the first call, we clarify your current brand assets and priorities.

[Let’s talk about your project](mailto:hello@globalmeta.net?subject=Similar%20project%20%C2%B7%20Test%20Teknoloji)

[hello@globalmeta.net](mailto:hello@globalmeta.net) · [+90 850 330 10 10](tel:+908503301010) · [Explore Visual Identity](https://globalmeta.net/en/services/visual-identity)