Frequently Asked Questions
What you want to know about our services.
What kind of services does Globalmeta offer?+
We offer comprehensive digital solutions in digital ecosystems, creative strategy, mobile experience, performance marketing, visual identity, advanced analytics, and event experiences.
Where is Globalmeta located?+
Our headquarters is at Monumento Plaza in Kartal, Istanbul. Monumento Plaza FL:15, 34870 Kartal – Istanbul, Turkey.
How can I get in touch?+
You can email us at hello@globalmeta.net or call +90 850 330 10 10.
How does the project process start?+
We start with a discovery meeting to understand your needs, then bring your project to life through strategy, design, and implementation phases.
Which industries do you serve?+
We have experience across technology, retail, healthcare, finance, media, and many other sectors. We've worked with brands like D-SMART, Eczacıbaşı, Gratis, and TOFAŞ FIAT.
Do you take on international projects?+
Yes, we provide services in Turkish and English and are open to international projects.
Digital Ecosystems
Explore ServiceWhat is a digital ecosystem?+
It is the totality of scalable platforms and systems that connect all digital touchpoints of your business.
What technologies do you use?+
We use modern technologies like Next.js, React, Node.js, and cloud infrastructure.
How does the project process work?+
We follow a structured process consisting of analysis, strategy, design, development, and optimization phases.
Can you integrate with my existing systems?+
Yes, we develop integrations that work seamlessly with your existing infrastructure.
Creative Strategy
Explore ServiceWhy is creative strategy important?+
We blend intuition with data to craft narratives that resonate with your audience and drive conversions.
How does the strategy process begin?+
We start by analyzing your brand's current position, competitors, and target audience.
Which industries do you serve?+
We have experience across technology, retail, healthcare, finance, and many other sectors.
Is content strategy included?+
Yes, creative strategy includes content planning and storytelling.
Mobile Experience
Explore ServiceShould I choose native app or PWA?+
We determine the best solution together based on your needs. We have experience with both approaches.
How long does mobile app development take?+
It depends on the project scope. After a detailed analysis, we share a clear timeline.
Isn't responsive design enough?+
Responsive design is fundamental, but mobile experience goes beyond that, requiring user interaction and performance optimization.
Can my existing website be made mobile-friendly?+
Yes, it's possible to make your existing website mobile-friendly or redesign it.
Performance Marketing
Explore ServiceWhat is performance marketing?+
It is a marketing approach that turns attention into revenue through targeted, optimized, and measurable digital campaigns.
Which advertising platforms do you work with?+
We provide services on all major digital advertising platforms, primarily Google Ads and Meta (Facebook/Instagram) Ads.
What is ROAS and how do you measure it?+
ROAS (Return on Ad Spend) is the revenue generated from ad spending. We measure each campaign's performance with advanced analytics tools.
Is a minimum budget required?+
Budget is determined based on your goals and industry. We plan the most efficient budget together through strategic consulting.
Visual Identity
Explore ServiceWhy is visual identity important?+
A visual language that defines your brand across every touchpoint builds trust and ensures consistency.
Is a logo design alone sufficient?+
A logo is an important start, but a complete visual identity system includes color palette, typography, usage guidelines, and more.
Can you refresh my existing brand?+
Yes, we transform your brand into a modern and effective visual language while preserving its existing values.
How does the process work?+
We follow a structured process covering brand analysis, concept development, design, and implementation.
Advanced Analytics
Explore ServiceWhat does advanced analytics provide?+
Deep insights and real-time reporting to guide your strategic decisions.
What tools do you use?+
We use Google Tag Manager, GA4, custom dashboard solutions, and A/B testing tools.
What is conversion optimization?+
It is the data-based improvement process aimed at increasing conversion rates of your website or campaigns.
Can you evaluate my existing analytics infrastructure?+
Yes, we can analyze your existing tracking infrastructure, identify gaps, and improve it.
Event Experiences
Explore ServiceWhat is a hybrid event?+
It is an event format that bridges physical and digital worlds, extending reach and engagement through immersive event production and technology.
Do you do AR/VR activations?+
Yes, we create immersive experiences at events using augmented and virtual reality technologies.
Do you offer event technology support?+
We provide comprehensive support including live streaming, registration systems, interaction platforms, and technical production.
What types of events do you work on?+
We work at all scales, primarily launches, conferences, exhibitions, brand experiences, and corporate events.
AI-Native System Design and Solutions
Explore ServiceWhat is AI-native system design?+
It is an enterprise approach that treats AI as a foundation for user experience, context, memory, security, integration, and operations rather than as a standalone feature.
Is an executive digital twin an assessment system?+
No. A digital twin is one of several solution patterns we can design when it fits the need. It works under the user's control and adapts to how they work; it is not a scoring or surveillance tool.
How do you protect sensitive data?+
We design secure document upload, PII masking, user isolation, role-based access, least privilege, logging, and data-lifecycle policies into the architectural core.
Can the system grow over time?+
Yes. A modular architecture allows new data sources, workflows, interfaces, and AI capabilities to be added in a controlled way as needs evolve.
Have More Questions?
Want to discuss your project? Get in touch with us.