Definition
Structured data tells search systems what a page is about, which entities it contains, and how it should be classified.
The schema.org markup layer used to explain page content more clearly to machines.
Schema types such as Organization, WebSite, BlogPosting, FAQPage, and BreadcrumbList help search engines understand content more accurately.
Wrong or superficial schema wastes visibility opportunities, while correct implementation creates cleaner signals for indexing, entity understanding, and AI surfaces.